About Us

Noor Gold and Diamonds is headquartered in Alappuzha, Kerala, India. With 75 years of legacy in jewellery business, Noor Gold and Diamonds has garnered a wide and loyal customer base. Renowned for their excellent rapport with customers and exclusive lightweight collections, Noor Gold and Diamonds has made its mark in the industry.

Our Mission

At Noor Gold and Diamonds, our mission is to celebrate the priceless milestones of your life with our high-quality designs and intricate detailing. We offer exquisite jewellery that resonates with your values, with each piece being as unique as you are. Apart from offering beautiful jewellery, we also strive to make every customer feel special, leaving long-lasting impressions on their hearts.



Our Vision

Our vision at Noor Gold and Diamonds is to become the leading name in lightweight jewellery, renowned for exceptional craftsmanship and customer service. We aspire to make our exclusive lightweight jewellery accessible to all customers worldwide, thus providing everyone an opportunity to own our timeless lightweight adornments. Through continuous evolution to embrace the latest customer demands, we aim to set new standards in the jewellery industry and create a lasting legacy of customer service and quality.

"Jewels are the whispers of eternity, sparkling with the memories of a thousand moments."

Board of directors

Jary Salim

Proprietor

Jary Salim is the driving force behind the flourishing growth of Noor Gold and Diamonds. Her unwavering dedication and significant contributions have made Noor Gold and Diamonds a trustworthy name in the jewellery industry.


Salim A

Managing Director

As the Managing director, Salim guides and directs the growth of Noor Gold and Diamonds. His leadership, when combined with his decision-making skills focused on keeping customers at the heart of every decision, ensures every piece of jewellery maintains the brand’s standards.

Ejas Salim

Chief Operating Officer

Ejas ensures the day-to-day operations of Noor Gold and Diamonds are carried out with utmost efficiency and transparency. He closely monitors the operations across all teams and streamlines the processes toward their core motive—customer satisfaction.

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